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Hot off the Press:
Our Highly Acclaimed Sales Coaching Book!
What sales leaders are saying about our book...
Close your door. Shut down your e-mail. Let voice
mail catch your calls. You’re going to want to give this
book your full attention. It’ll take an hour of your time
(okay, maybe two), but it may be the most fruitful hour
(or two) you’ve ever spent. Follow the authors’ advice
and you can transform your career—and maybe
your entire company.

  I knew that I would enjoy Selling Is Everyone’s
Business. I saw how the authors work with
sales leaders and knew they had “street cred.”
But the book surpassed my expectations.
Anyone who sells for a living or coaches front-
line salespeople must read this book.
Matt Howard,
Pacific Northwest Divisional Director,
Premier Banking and Investments,
Bank of America
Tony Rutigliano,
VP/Chief Learning Officer,
Automatic Data Processing (ADP)
Selling Is Everyone’s Business demonstrates very
well the importance of not going at it alone in sales.
The tools in this book will help any sales professional
increase his or her effectiveness as a seller and as a
sales coach. This step-by-step guide will help you
develop a structured plan that will improve your skills
and those of the teammates around you.
Is selling really everyone’s business? When
you consider what would happen without the
efforts of the men and women who keep the
money flowing in, you’ve got to admit the
answer is yes. Johnson and Shaivitz have
written an outstanding guide to motivating
these key players and helping them excel
beyond their (and your) wildest dreams.
Matt Darrah,
Senior Vice President of
North America Operations,
Enterprise Rent-A-Car
Managing Director at a
Leading Global Private Bank
I believe everyone wants to be led, regardless of ego,
seniority, or expertise level. People are motivated to be
led by passionate people. This coaching process gives
potential leaders the prescription, tools, resources, and
methodology for getting to that level of great, passionate
leadership. If you don’t change your behaviors after
reading this book, then shame on you.
To motivate salespeople, you must be able to
truly understand what makes them “tick” and
what they are “passionate” about! It takes
some managers years to learn this skill. Read
Selling Is Everyone’s Business and you will
become a master motivator of your sales team
a heck of a lot faster.
Tom Seitz,
Senior Vice President, Managing Director,
Wealth Advisory Services,
Piper Jaffray
Greg Stubblefield,
President of California and Hawaii,
Enterprise Rent-A-Car
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